In response to development of service marketing recently, customer service take an important role for the company. The most important role of office customer service is to build a good image for the company. Customer service has to be smart in serving the internal management”s interest. If a complaint the customer is not handled soon, so it will be a negative energy for the image and creadibi…
The primary purpose of the research is to find out the influence of location, price and retail service toward after the behaviour of purchasing consumers in Sentral Pasar Raya Kendal. The method in collecting data was interview, literature review and distributing questionnaires to 84 consumers at Sentral Pasar Raya Kendal. The result of the multiple linier regression was Y= 4.158+0,182X1+ 0.24…
Baitul Maal Wat Tamwil (BMT) Maju Sejahtera "MATRA" Pekalongan is one of the Islamic Sharia-based financial institution which has attention to maintain and improve the quality of services to customers. However, there are still many complaints from it’s customers which lead to their loyalty. The complaint how ever will affect customer’s loyalty. This research was conducted to know the effe…
Marketing mix strategy is developed to obtain or purchase the public interest in a company. When the marketingmix is managed properly, it can maintain the survival of company. That is the writer is interested to take the final project with the title “ANALISYS OF FACTORS THAT INFLUENCE CONSUMERS BUYING INTEREST IN TRADISIONAL MARKETS (CASE STUDI OF THE MARKET JOHAR)” The purpose of this s…
The development of today's business world has brought the perpetrators to the business world of competition is very tight to fight over customers. One company that tried to maintain its customer is PT. Telkom Rembang. In the face of competition, companies must have the right strategies to attract new customers and retain existing customers. The objective to be achieved in this final project re…
In this era, competition is very tight and the activity of economic have developed rapidly. The business people is demanded to survive and be progressive in doing business. Competitin of business is happens in both of goods business and services business. The objective of this research is to know the perception of customers toward the services given by Toyota Nasmoco Kaligawe Semarang. This…
Plasa Telkom Kendal is a place of Telkom’s service point which is managed by Telkom or corporation with partners. It is provided to serve the customer who wants to serve directly (face to face). The company is required to provide excellent service quality for customer to give customer satisfaction. The aims of this final project are to determine the variables of the payments services that …
Service is a fufilling process through the other people activities directly. The service’s activities have an important roles to fufill the costumer’s needs. The purpose of this report is to analyze the influence of service quality to customer loyalty at PT Asuransi Jiwasraya (Persero) Semarang Timur Branch office. The data were procssed by linear regression. It was done to analyze the infl…