The purpose of this Final Project is to find out influence of promotion expense to the sales realization. The method used in the final project is Simple Regresion analysis. The data used are the primary data and secondary data through interviews, observation, search the internet and reference books. The conclusion of this final project, using the SPSS program obt…
Promotion is one of marketing mix elements which is also a key factor for the success of marketing program. The purpose of promotion are informing, persuading and reminding the customers of the company’s products. Promotion activities can be implemented by doing advertising, personal selling, publication and sales promotion. Based on the statement above, the title of final project was “T…
Promotion is one element of marketing mix which used by company to achieve the success of marketing program. Promotion through media has purposes to spread the information, persuade and remember the consumers of product or service offered. Due to the importance of promotion, the company needs many techniques to promote for increasing sales of product or service, especially at PT Kereta Api (Per…
Nowadays, the business world has evolved and moved forward. One of the determinants of business success is marketing. A companies need to have a promotion strategy to make a product known by the public and the company can sell in the market. Promotion strategy has been done by combining all four components of promotion, including advertising, direct sales, sales promotion, and publicity. The…
To deal with the increasingly fierce competition, every company requires promotion of theirs product / service to consumer, so that the product / service offered by companies can be known by consumers, it is necessary to promote the proper implementation of the strategy. Strategies for the promotion was done, through advertising, which was then followed by other promotional activities, includin…
Mempromosikan suatu barang atau jasa merupakan salah satu cara untuk memperkenalkan barang atau jasa yang produsen miliki. Semakin lama para produsen semakin berkembang dalam mempromosikan barang atau jasa yang dimiliki, mulai dari promosi lewat media cetak maupun media elektronik. Promosi yang dilakukan seperti pamflet dan selebaran sering diremehkan oleh konsumen karena tingkat kesibu…
Penelitian ini bertujuan untuk menganalisis pengaruh produk, promosi, pelayanan, dan keyakinan terhadap keputusan nasabah menabung pada PT Bank Syariah Mandiri Cabang Semarang baik secara simultan maupun parsial. Populasi penelitian ini adalah seluruh nasabah tabungan Bank Syariah Mandiri Cabang Semarang. Dengan menggunaka metode purposive sampling, diperoleh sampel sebanyak 100 orang nasaba…
To confront the competition to survive in any business, every company must have promotional strategies. They are important factors due to the fact that promotion can provide the information needed by consumers. The appropriate promotional strategies should be in accordance with the plan before. The purposes of this final project report are to describe and know to about the strategy and executio…
PT Suara Merdeka is a company engaged in sector of newspaper. The management of PT Suara Merdeka has many strategies for getting profit from their business. one of those strategies is promotional mix. It has done in this company but because of price increase, they experiencing sales decline. So that, they have to improve their promotional mix with expectation in order to get sale…
Karya Umum 
Filsafat 
Agama 
Ilmu-ilmu Sosial 
Bahasa 
Ilmu-ilmu Murni 
Ilmu-ilmu Terapan 
Kesenian, Hiburan, dan Olahraga 
Kesusastraan 
Geografi dan Sejarah