getting first rank, market share of Samsung decreased. The Purpose of the research were to find out the influence of life style and product’s attributes on purchasing decision of Smartphone Samsung Galaxy in Semarang City. The methods of Collecting data used in this reseach were questionnaire, and literature studies. The analysis the research was done trough regression, especially multip…
Batik Tenun Asritex is a company engaged in Batik Tenun shirt and blouse , is located in the town of Pekalongan, precisely at Jl Karya Bakti V/24. It has two types namely Woven fabrics Rang - Rang and Ethnic Fabrics . The purpose of the project is to build a website as a means of marketing global to introduce products on a Batik Tenun Asritex, as a form of market expansion. This website ha…
The influence of product, price and location toward the consumers buying interest in Rasamalatraditional market Banyumanik Semarang The market was resulted from the desire of some people to obtain their needs. The existence of traditional markets in Indonesia over the yearswas eroded by the spread of the modern market. Clean, fixed price, a comfortable place, qualified products and good zoning…
NIGHT MARKET SEMARANG BAZAAR ONLINE SHOP SEMARANG AND CHARITY WITH THE THEME "BEACH PARTY". The Project was about event of Semarang Online Shop Bazaar and Charity with the theme “Beach Party”. This event was held at Lapangan Kantor Camat Kecamatan Banyumanik Semarang on 8 until 10 June 2015 by Sabrina Puteri Adila and Luthfi Desty Aziza. The purposes of this Final Project are to complete …
The quick development of information technology gives easiness in delivering information. Information technology through the website has been growing rapidly today as a means of multimedia based information. Institutions, agencies, companies and individuals can inform themselves by using a website that is accessible to everyone. This final project purpose is to build marketing media based web…
Title: Marketing Strategiesfor Increasing The Volume of Selling at PT Wijaya Karya Beton Sales region IV Semarang PT Wijaya Karya Beton Sales Region IV Semarang is one of the companies engaged in the production of precast concrete industry. To deal with increasingly fierce competition, the company must do a proper marketing strategy to increase sales volume. The purpose of writing this final p…
THE INFLUECE OF MARKETING MIX TO CUSTOMER VALUE ON EXPORT QUALITY ORGANIC FERTILIZER PRODUCT AT PT SIDOMUNCUL PUPUK NUSANTARA PT Sidomuncul Pupuk Nusantara is a manufacturer of organic fertilizer. The problem that’s contained in PT Sidomuncul Pupuk Nusantara is the sales target. The sales target set by the firm is 20.000 liters. However in a year period, the company can only reach the target…
PT Sinar Sosro tea beverage company is the first ready drink tea bottlelonger in Indonesia and in the world. The philosophy of PT Sinar Sosro is good intentions which was expounded in 3k and rl: the care to quality, care to security, care to health, and environmentally friendly The primary purpose of this final project is to identify the influence of location, merchandise, pricing, promotio…
The primary purposes of this final project are to identify the influence of retail marketing mix toward consumers’ purchasing decision at kfc banyumanik semarang, to find out the most dominan influence on purchasing decision at kfc banyumanik semarang. The sampling technique used in this research was purposive sampling. The methods in collecting data were interview, questionnaire, and lite…
Penelitian ini bertujuan untuk mengetahui pengaruh relationship marketing (trust, bonding, communication, shared value, emphaty, reciprocity, commitment, and conflict handling) terhadap kepuasan nasabah tabungan PT Bank Syariah Mandiri Kantor Cabang Semarang dan mengembangkan kebijakan-kebijakan untuk meningkatkan kepuasan nasabah tabungan pada PT Bank Syariah Mandiri Kantor Cabang Semarang. …