Pengaruh Persepsi Harga, Merek, Kemasan Produk Aquaria terhadap Minat Beli Ko…

The purposes of this research was to find out influences of price perception (X1), brand (X2), packaging (X3) on interest buying consumer (Y) of Aguaria product. The analysis methods used were multiple regresion analysis and coefficient determination. Before analyzing the data had been tested using validity and reliability test and also hypothesis test. This research used 100 respondent wit…