Pelaksanaan bauran promosi (promotional mix) pada UD raya perdana cabang Solo

Promotional mix is one of factors of a company success. Consumer will not buy some product, if they haven’t heard before although the product has good quality. The purpose of has research is to know the promotional mix and its implementation at UD Raya Perdana Solo Branch. The data collection method, are interview, observation, and literary study. And observation object are the implementation…